Why Did My Google Rankings Drop?
Oh, No!!! A sudden drop in Google rankings is terrifying if you rely on traffic from Google to bring in a significant portion of visitors to your site. When it happens, your traffic almost always takes...
View ArticleGoogle’s Penguin Update
Penguin Update The most recent significant update to the Google ranking algorithm is the Penguin Update unleashed on April 24. It’s designed to reward high quality websites and penalize what Google...
View ArticlePenguin Penalty for Keyword Stuffing
Penguin Penalizes Keyword Stuffing Google’s latest significant algorithm change, Penguin, was released in late April of this year. It’s designed to reward high quality websites and penalize what...
View Article10 Ways to Over-Optimize Your Website
Penguin against over-optimization The recent Penguin update to the Google ranking algorithm has lots of website owners, webmasters and SEOs concerned about”over-optimization”. Some forms of overly...
View ArticleHelp! Is My Website Copy Over-Optimized?
Did your rankings drop around the end of April? The recent Google Penguin update is focused on web sites that are over-optimized and have been getting better rankings than they really deserve as a...
View ArticleAs SEO Budgets Grow, Google Tells You What To Do
Google’s been making SEO more difficult As pointed out in an article at WebProNews, Google has been making SEO more difficult for years, and perhaps that’s why a new study from SEMPO has found that SEO...
View ArticleA Penguin Recovery Odyssey
Very few of our clients have been smacked with a loss of rankings from the recent Google Penguin algorithm update, but across the web many web sites have suffered. If you’ve been penalized under...
View ArticleRevealed: Google’s New SEO Copywriting Strategy
Once upon a time Years ago you had to include specific keyword phrases multiple times on a page — verbatim — to rank highly for them. Since then, Google has gotten much better at recognizing synonyms...
View ArticleHow to Disavow Bad Links
Web sites suffering a significant loss of rankings as a result of the Penguin Update last spring have been scrambling to correct the factors that have hurt them. One main class of factors is on-page...
View ArticleHow Google Treats Synonyms Now Affects Your Rankings
It’s important to understand the use of synonyms Over the past several months, Google has made many changes to how it treats “synonyms”, and that has affected how we recommend on-page optimization to...
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